The Brief: A venue had been leased for a contemporary
new bar in Brisbane. The owners wanted a corporate
identity which would also translate well into a theme for
the interior decor. It was to be both bold and feminine.
The Solution: The organic forms of the Art Nouveau
movement were the inspiration for the Chic Boutique
corporate identity. The emanating vine of exotic flora
provided a stunning motif for wall art and glass doors.
The simplistic logo typeface allowed the ornate visual
Collateral Produced: Logo, letterhead, business cards,
menus, wall art, advertisements, invitations, brochures,
coasters and vouchers.
FINALIST – Brisbane Advertising & Design Awards